The Psychology of Marketing: How Colors Affect Buying Habits

I know your probably asking yourself, “what does she mean that color matters.” Well, we all know that psychology plays an enormous factor in branding, marketing and sales. A great marketer must understand the basic psychology of what drives consumers buying behaviors. Psychologist says that color has been known to have a powerful impact onContinue reading “The Psychology of Marketing: How Colors Affect Buying Habits”

The PSA of the title Marketing

The word “Marketing” has become such a colloquial for others that the unknowing really don’t understand the different parts of marketing and what it entails. I guess you can say I’ve become so bothered when I go on Instagram profiles and I see “Brand Management” when you clearly are just a “Promotor.” Or maybe IContinue reading “The PSA of the title Marketing”

She Emerged From The Chrysalis

As you begin to get older you begin to appreciate life trials and understand the valuable lessons the universe is trying to teach you. Some learn at an early age and some learn later. As a kid, in second grade we studied caterpillars/butterflies and I became fascinated with its beauty. As I’m approaching fabulous 40,Continue reading “She Emerged From The Chrysalis”